At Adobe Summit 2025, the session "Unlocking High-Quality Content to Fuel the Marketing Funnel" showcased how Adobe’s internal creative teams optimize video content creation. Presented by Becca Dobbins, Senior Manager of Video Production at Adobe, and Rachel Simmons, Product Marketing Manager on the Frame.io team, this session highlighted the evolution of video workflows through AI-driven automation and cloud-based collaboration.
Video content is central to modern marketing, but production teams often face challenges such as tight deadlines, remote collaboration, and asset management. Frame.io and Adobe Firefly address these pain points, enabling teams to streamline pre-production, enhance collaboration, and accelerate post-production using AI-powered tools.
The session at Adobe Summit 2025 demonstrated how Frame.io and Adobe Firefly revolutionize video production by improving collaboration, streamlining workflows, and leveraging AI for creative efficiency.
As businesses continue to prioritize video content, integrating these tools will offer a competitive advantage through faster production cycles, improved asset management, and seamless team collaboration.
Meet Paula Srdanović, our UX/UI Designer and multimedia specialist whose innovative vision shapes user-centered experiences. With a background in multimedia from the University of Zagreb and hands-on expertise across design, accessibility, and user research, Paula brings both a creative and analytical approach to every project. Passionate about inclusive design, she crafts intuitive interfaces that bridge aesthetics and functionality, ensuring seamless interactions for all users.
Meet Paula Srdanović, our UX/UI Designer and multimedia specialist whose innovative vision shapes user-centered experiences. With a background in multimedia from the University of Zagreb and hands-on expertise across design, accessibility, and user research, Paula brings both a creative and analytical approach to every project. Passionate about inclusive design, she crafts intuitive interfaces that bridge aesthetics and functionality, ensuring seamless interactions for all users.
We’re proud to share that Cyber64 has been ranked #9 on Clutch’s 2025 list of the 100 fastest-growing companies globally!
This prestigious recognition is based entirely on verified financial growth over the past few years and highlights the companies making the biggest impact across industries.
Cyber64 has been awarded the Zlatna Kuna in the Small Business category for its exceptional 2024 results. Recognized as a leading digital agency, Cyber64 helps global corporate clients streamline content creation and distribution through advanced Adobe tools, driving digital transformation, automation, and measurable business growth.
One clear message from this session: putting customers at the center isn’t a buzzword—it’s a business strategy.
This session highlighted the evolution of video workflows through AI-driven automation and cloud-based collaboration.
Intel experts shared their journey in evolving the Intel Digital Library, emphasizing the critical role of structured taxonomy, metadata, and AI-driven automation in optimizing asset workflows.
This session focused on ten key innovations designed to streamline content creation, ensure brand consistency, and deliver personalization at scale.
