1. Use Semantic HTML for Structure and Accessibility
Semantic HTML provides meaning to the web content, allowing assistive technologies to understand the structure and purpose of elements. Use appropriate HTML tags for headings, lists, and links. This not only aids accessibility but also enhances search engine optimization (SEO) and improves the overall organization of your content.
  2. Ensure Full Keyboard Navigation for All Interactive Elements
Many users rely on keyboard navigation to interact with websites. Ensure that all interactive elements, such as buttons and links, can be accessed and operated using the keyboard alone. Implement focus states to indicate which element is currently selected, making it easier for users to navigate.
  3. Provide Text Alternatives for All Visual Content
Always provide text alternatives for non-text content, such as images, icons, and videos. Use descriptive alt text for images to convey their purpose and meaning. For videos, include captions and transcripts to ensure that users who are deaf or hard of hearing can access the information.
  4. Optimize Color Contrast for Readability
Color contrast is crucial for readability. Ensure that there is sufficient contrast between text and background colors. Use tools like the WebAIM Contrast Checker to evaluate your color choices. Additionally, avoid using color as the only means of conveying information. Combine color with text labels or patterns to ensure clarity.
  5. Implement Responsive Design for Multi-Device Accessibility
Responsive design ensures that your website or application is accessible across various devices and screen sizes. This is especially important for users with visual impairments who may use screen magnifiers or other assistive technologies. Test your designs on different devices to ensure a consistent and user-friendly experience.
  6. Conduct User Testing with People of Diverse Abilities
User testing is an essential part of the design process. Engage users with disabilities to test your designs and provide feedback. This will help you identify potential barriers and areas for improvement. Incorporate their insights into your design iterations to create a more inclusive experience.
  7. Follow WCAG and Other Accessibility Guidelines
Familiarize yourself with established accessibility guidelines, such as the Web Content Accessibility Guidelines (WCAG). These guidelines provide a comprehensive framework for creating accessible web content. Strive to meet at least Level AA conformance, which covers a broad range of accessibility criteria.
Emerging legislation emphasizes the need for digital accessibility, with the European Accessibility Act and similar guidelines across the U.S. and Canada indicating that all public and commercial websites must comply with accessibility standards by 2025. This mandate requires websites to adhere to the Web Content Accessibility Guidelines (WCAG), particularly aiming for Level AA compliance. Ensuring accessible design will not only meet these legal standards but also avoid potential fines, making it essential for businesses to start preparing now for these impending requirements.
  8. Provide Clear and Consistent Navigation
Clear navigation is essential for all users, but it is particularly important for those with cognitive impairments. Use clear labels for menu items, and maintain a consistent layout throughout the site. Breadcrumbs can also help users understand their location within the site and navigate back easily.
  9. Avoid Time Constraints on Tasks
Many users may require more time to complete tasks, especially those using assistive technologies. Avoid implementing time limits on tasks or provide options for users to extend time limits if necessary. This ensures that users can engage with your content at their own pace.
  10. Educate Your Team on Accessibility Standards
Accessibility should be a priority for your entire team, not just the designers. Educate developers, product managers, and other stakeholders about the importance of accessibility and inclusive design. Foster a culture that values diversity and inclusivity, ensuring that everyone understands their role in creating accessible experiences.